DIZNR INTERNATIONAL

4 Ways to Find Your First Customer

Every small business faces an undeniable challenge within the youth. Regardless of how new goods or services are, customers cannot exist unless they are conscious of it. For a replacement business with limited resources, shouting from the rooftops may also be the only affordable thanks to reaching the mass consumer market. Businesses can use social media or send press releases, but with a lot of brand attention, those messages can turn into complete chaos.

Most of the successful companies faced the challenge within the youth. From niche networking to a page that ranks well in search engines, most brands within the business today all had to work hard to enter at one point. Within this process, he learned some valuable lessons that would help start other small businesses.

How to Get Your First Customer

1. Start with your own network.

Homejoy may need to pack what Uber is for transportation, but Corporate was not always a Google-backed company. CEO Adora Cheung describes a time when she and her team handed passengers over to Mountain View, California. Initially, the passengers did not contact any of us, so that they started handing over drinking water to the people.

“We just tripping people into essentially signing up for cleaning services,” Cheung says. “That’s why we got the first bulk of consumers and then, it was that of many friends and families.”

2. Work with your marketing team to reach your ideal customers.

Prior to his current position with Google Ventures, Bill Maris oversees Burlee.com, one of the world’s first web hosting companies. At the time, web hosting was unfamiliar to many businesses, so Maris went to the companies and offered to offer a free website. The only catch? Those businesses had to let Burley.com list them as customers. It had to supply free sites for less than 10-15 people. From that point on, he was ready to attract businesses willing to pay.

The freemium business model has generated much debate in recent years, as experts weigh in on whether the facility can be a great way to form a corporation. App developers often make their apps available for free or for lack to get buzz. Restaurants and retailers offer large discounts to attract community members. For a replacement business, building a free hosting company such as et al. Curious about building a portfolio, Maris’ method can be a promising thanks to building your portfolio and increasing the credibility of your brand.

3. Make the ask during customer development.

While producing Rotten Tomatoes, founder Patrick Lee faced a serious challenge. His film review site was to seek customers to succeed during a competitive environment around the world. He researched and tried to do what he learned by doing program optimization (SEO). Soon, explorers found its contents. Lee learned the simplest steps to increase his site’s ranking and reach more customers.

As Lee gained prominence in SEO, however, he felt that he needed to create quality pages that could rank well in search results. His team began creating film packages that included filmography, cast and crew, movie synopsis, and travelling the stage with reviews. They found that because the knowledge was so useful, other sites also started adding to it.

4. Use outbound tactics to build your pipeline.

Designed to help professionals learn more about each other. Founder Perry Gorman put a similar concept to use within the creation of customer service, doing in-depth research into its target market. Their goal was to create a network within a particular group of individuals. He led conferences leading to his target market and met people suffering from the experience that helped him grow.

“I don’t really need to travel and find this huge market,” Gorman explains. “I really just start with the ‘pre-seeding’ of my customer base. Because they are my ideal customers, they are an excellent use to help me, because they really get what they need.” I tried my best “.

To reach your first customer, you have to market your product properly. You have to design your product properly. You have to test your product properly to ensure that it is working well. If you want to provide your customer to you, you will want to sell them to the customer who needs it and for this, we will first search for the customer who is looking for your product and service and who needs your product and service. For this, along with analyzing the marketing in the right way, you need to create a right street live according to the marketing as well as trending the right in the right way.

 4 Ways to Find Your First Customer

Finding your first customer is one of the biggest challenges for any new business or startup. Here are four practical and effective ways to get your first customer:

 Leverage Your Personal Network

Why? Your friends, family, and professional contacts already trust you.
How?
 Tell them about your business and ask for referrals.
 Use LinkedIn, WhatsApp, or email to reach out personally.
 Offer free or discounted services/products to your close network to build credibility.

Example: If you start a web design service, ask your friends if they or their company need a website.

 Join Online Communities & Social Media Groups

Why? Many potential customers hang out in Facebook Groups, Reddit, LinkedIn, and Twitter (X).
How?
 Join groups related to your niche and provide value before selling.
 Answer questions and subtly promote your product/service.
 Share success stories and testimonials.

Example: If you’re a freelance writer, join content marketing groups and offer a free article to a business owner.

 Offer a Free Trial or Discount

Why? People are more likely to try something when there’s no risk.
How?
 Offer a limited-time free trial or a discount for first-time customers.
 Give something valuable for free in exchange for testimonials.
 Provide early adopters with a special deal for feedback.

Example: If you launch an online course, offer the first 10 sign-ups a 50% discount or a free first lesson.

 Cold Outreach (Emails & Calls)

Why? A direct approach works if done correctly.
How?
 Identify your target audience (small businesses, startups, professionals).
 Craft a short, personalized email explaining how you can solve their problem.
 Follow up politely but consistently.

Example: If you’re selling digital marketing services, find small business owners and send them a message like:

“Hi [Name], I noticed your business doesn’t have a strong online presence. I specialize in helping businesses get more customers through social media marketing. I’d love to offer a free consultation. Let me know if you’re interested!”

 Final Thoughts

Your first customer won’t come by accident—you need to take action.
Be patient, be consistent, and focus on providing value.
Once you get your first customer, ask for referrals to get more!

 Which method do you want to try first? Need help crafting your outreach message?